CanvasRebel

Meet nathaniel reid

We caught up with the brilliant and insightful Nathaniel Reid a few weeks ago and have shared our conversation below.

Nathaniel, appreciate you joining us today. Before we get into specifics, let’s talk about success more generally. What do you think it takes to be successful?

I believe that being successful takes hard work, perseverance, and dedication more than anything. You can have all the talent in the world, but if you don’t continue to learn and really put in the work, you’ll never reach your full potential. No matter how established you are, you should always be a willing student of your craft- keeping your mind open and continuing to experiment, change, and improve, always striving for perfection. For example, we have been tinkering with our croissant recipes, making minute changes to a number of different variables ever since we opened. We’ve changed our recipe over twenty times, each time making it just a little bit better. Over the past few years, we’ve been recognized for our croissants by Yelp, being voted the 6th best spot in the U.S. and Canada in 2023 and 2nd best in 2024. This sort of improvement is exactly what we’re aiming for, and it makes all that hard work worthwhile…